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Show Notes

/Show Notes

October 2022

492: Zhecho Dobrev, The Value of Emotions

Business leaders in general are overlooking emotions, and that's been a challenge for a really long time. So much has to be data driven, and of course, nobody looks at emotions as data. Zhecho shares how he has conversations with data driven leaders to convince them that investing in the emotional relationship with customers will actually pay off for their organization.

September 2022

491: Answer to Abusive Customers: Shut Down Support?

There certainly are instances where things get so bad that the only solution seems to be shutting down specific lines of communication. What's more, in some cases, customers tend to complain of something that's not even in the job description of the agents. So, what's the solution? Naturally, it's not as simple as some think, so tune in to hear what Jeannie and Adam have to say.

490: Deon Nicholas, Human-Centered AI

Forethought is at the forefront of AI technology, and they are working on it with a genuine human approach. Their conversational AI is there to help both the customers and the customer service agents. Deon Nicholas has a lot to say about his company's solution, and he's also here with a special offer for all Crack the Customer Code listeners.

489: Customer Health Score

Knowing how your customers are doing is the bare minimum of what companies can do with customer experience, but so many don’t succeed in that as they are focusing on bigger metrics. However, this knowledge is crucial in improving user experience, which is why the customer health score metric is an important figure to follow.

488: Dr. Shirley Davis, Inclusive Leadership

Dr. Shirley Davis has a lot of fascinating insight to bring to you on how HR should work today, how cultural change can happen in a company, and much more. Most importantly, she has an interesting way of implementing diversity, equity, and inclusion into any organization. She talks about that in her new book, but you can also get some of those insights if you tune into this episode!

487: Season Intro

Crack the Customer Code is back on the air! It's the start of a new season, and Jeannie and Adam are ready to help you solve your latest CX conundrums and bring a host of guests to share their valuable insights.

April 2022

486: Bourbon Summit, Season Finale

We've had a lot of guests this season and learned a lot of fascinating lessons on the future of CX, but more importantly, on what won't change in our industry. So, tune in to get a quick recap of what happened in this season and, of course, to learn about the bourbons Adam and Jeannie are drinking.

485: David Sakamoto, The Power of Transparency

What does it mean to be authentic and transparent in customer and employee experience? More importantly, how does that work in practice? That's precisely what we are talking about with our guest David Sakamoto.

484: Empathy and Leadership

In this episode, we will talk a little bit about empathy and its importance in business. It’s all because empathy plays a crucial role in improving your organization. There are specific connections between empathy and business results, and that’s precisely what we are here to unravel.

March 2022

483: Donna Cutting, Employees First!

Keeping employees motivated and having a sense of purpose is crucial in keeping them happy. It's even more crucial today in the era of the Great Resignation. Thankfully, Donna has some interesting suggestions in her upcoming book, but she'll also share some thoughts in our talk today. Even if your company doesn't sell a life-changing product, there are still ways to give every team member a sense of purpose.

482: Focus on Government CX

It's clear that companies make more profit when they limit the ability of customers to repair their products. However, couldn't it be better to give them the ability to repair and reap the rewards of more loyal customers? Jeannie and Adam will talk about that in more detail and tell you all about CX, the right to repair, and how they go together, so make sure you tune in to the latest episode.

481: Annette Franz, Built to Win

Who comes first in customer service? The customer or the employee? Or maybe both, even though that might sound impossible. Our guest, Annette Franz, is here to discuss that and give us the answers we all need.

480: Innovate or Fail

Do you think that we at Crack the Customer Code innovate enough? Whatever the case may be, innovation is the key subject today. It's also vital in business in general as everyone wants to see it. Customers want companies to innovate, and companies themselves want to innovate.

479: Fred Reichheld, Winning on Purpose

When Fred Reichheld developed his Net Promoter System, he had no idea that it would end up being used by the majority of companies today. But times have changed, and so has CX, which is why he has had to make changes and updates to that system. He has a lot of intriguing things to say about the things he's been working on lately, so tune in to learn all about them.

February 2022

478: The CX of Right to Repair

It's clear that companies make more profit when they limit the ability of customers to repair their products. However, couldn't it be better to give them the ability to repair and reap the rewards of more loyal customers? Jeannie and Adam will talk about that in more detail and tell you all about CX, the right to repair, and how they go together, so make sure you tune in to the latest episode.

477: Michael Bartlett, The Dark Side of CX

Michael Bartlett has a lot of interesting and, frankly, very unique ideas on customer experience. He’ll discuss how he connects other fields to CX, all in an effort to improve it and help CX professionals become better at their jobs. You can find all of that in his new book as well, so tune in to hear why it will be a great and useful read.

476: Is CX Dead in Banking?

Customer experience and banking – an old topic, but one that needs to be discussed. Some would say that they go together and have to go together, and they point to many trends that might be able to prove this point. Others would say quite the opposite, and you can already guess where Adam and Jeannie stand.

475: Brad Cleveland, Leading the Customer Experience

Some might not believe it, but there is still a debate between customer experience and customer service, even though the former includes the latter. The first guest of the new season, Brad Cleveland, has a lot to say about the role of customer service in CX.

January 2022

474: Season Intro

Welcome back to Crack the Customer Code! With so many changes in the world of customer experience, expect the upcoming season to be jam-packed with important knowledge, insights, and opinions you’ll want to hear.

October 2021

473: Bourbon Summit, Season Finale

e Crack the Customer Code shop is closing for the season, and we have another Bourbon Summit for you. Another season might be ending, but Jeannie and Adam still have a few more surprises.

472: Marlanges Simar, Prime Therapeutics

It's incredibly challenging being the CX leader, especially when you're always looking for support from the rest of the organization. That's why the advice Marlanges has is so powerful and energizing. More importantly, it's bound to help any CX leader out there.

471: When the Frontline is the Last to Know

It's crucial now more than ever to keep your employees in the loop not only for the customers but also for the workers' morale. You can only create more problems for the entire company if you don't, which is why Jeannie and Adam will discuss how to solve this widespread issue.

470: Dan Gingiss, The Experience Maker

Dan wants you to create a memorable experience for your customers, as that will turn you into an experience maker, which always leads to success. He has a lot of advice to give you on achieving this goal, how the pandemic has influenced a greater need for change, and so much more. You’ll see that all of this is possible, no matter the type of company you’re in.

469: Frictionless vs. Memorable CX

Frictionless vs. memorable. Do you have to choose either, or can your business manage both? It's a tricky question to answer, especially since so few brands are successful at being both memorable and frictionless at the same time.