About David Priemer

Even though the relationship between sales and customer experience is tightly bound, we still treat them as two different things. This is precisely what we are here to discuss with David Priemer, who is widely recognized as a thought leader in sales and sales leadership. He was published in the Harvard Business Review, Forbes, Entrepreneur, and Inc. magazines. David is also the author of the best-selling book, Sell the Way You Buy.

“The number one thing you can do is just listen.”

– David Priemer

In this episode, you’ll learn:

  • How people make buying decisions
  • How sellers can create amazing customer experiences
  • The problems young sellers have with older buyers and how to overcome them
  • How to inspire confidence in the buyer
  • One recommendation David has for salespeople

Listening is so basic, and is still one of the things we often forget to do as sellers. David explains how you can get past that. He talks about the generational gap that’s preventing so many sellers from being great at their jobs. A lot of what David is saying should be common knowledge in sales teams across all industries, but it isn’t, so it’s worth listening to if you’re going to run a more successful sales team.

“If you believe in what you’re saying, the other person will as well.”

– David Priemer

Connect with David

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