Delta Airlines have been one of the very few major legacy companies that have managed to disregard what most of its competitors are doing, and invest heavily in customer service. As you’ll hear in this episode of Crack the Customer Code, their efforts have paid off. The money spent on customer service has come back to them, and the company have now decided to share that success with its employees.

“I am a loyal Delta Airlines customer. That doesn’t mean I don’t like other airlines, but I have committed to Delta, and to me, it’s worth the extra leg.”

Rarely do legacy companies manage to do things like this – to set aside what the shareholders want and put their customers first. As we can see, it pays off, and it is a win-win situation for all sides involved.

In this episode, you’ll learn:

  • Comments on the recent news of Delta Airlines success
  • What Delta Airlines did with their customer service that resulted in higher earnings
  • What differentiates Delta Airlines from other legacy companies
  • Delta Airlines new pet carrier
  • How Delta Airlines is doing exactly what we’ve been preaching in this podcast

Listen To This Episode


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