About This Podcast

If there’s one thing EVERY business needs, it’s customers!

And yet business leaders struggle with just how to deliver an exceptional customer experience to create loyal, raving fans (and higher profits!).

Adam and Jeannie have been focused on what makes a great customer experience for more than 25 years between them, and they’re here to share what they’ve learned and have fun doing it!

But that’s not all…

This podcast is all about learning from business leaders of ALL kinds who are innovating in many cases (and disappointing in others.) Join us as we hear from Fortune 500 executives, authors, retail magnates, product poobahs and entrepreneurs making things happen.

You’ve got customers. It’s time to focus on them!

  • 399: Alexandra Watkins, Choosing Brand and Product Names

    399: Alexandra Watkins, Choosing Brand and Product Names

    About Alexandra Watkins Alexandra Watkins is the author of ‘Hello, My Name is Awesome’ and Chief Executive Boss Lady of ‘Eat My Words’, a branding firm specializing in names that make people smile instead of scratch their heads. In this episode, you'll learn: How we name things and why it’s [...]

  • 398: Will CX Become Winner Takes All?

    398: Will CX Become Winner Takes All?

    The customer wins, the company wins, the team wins, everyone wins! That's the beauty of CX, and that's why it's important. In this episode, we talk about the latest research that suggests that successful CX programs will continue to grow and succeed, while other CX programs will simply disappear altogether. [...]

  • 397: Steve Farber, Love is Good Business!

    397: Steve Farber, Love is Good Business!

    About Steve Farber We are here to talk about something that’s often forgotten in the world of business – love. We are joined by Steve Farber, the former Vice President of the legendary management guru Tom Peters Company. He is also the founder and CEO of The Extreme Leadership Institute [...]

Crack the Customer Code on Stitcher
Crack the Customer Code on iTunes
Crack the Customer Code on iTunes

Meet Your Hosts

Adam Toporek
Adam ToporekCustomers That Stick
Adam brings a different lens to customer experience improvement — one forged in the fires of small business and entrepreneurship. He loves making a customer’s day and finding the key drivers that move the needle on customer experience. He is on a mission to help organizations deliver Hero-Class™ customer service!

To learn more about Adam and what he can do for your organization, visit Customers That Stick®.

Jeannie Walters
Jeannie WaltersExperience Investigators™ by 360Connext
Jeannie has been investigating what makes customers tick for more than 20 years through her trademarked CXI® process. She is a global keynote speaker and writes for several publications. She hates waiting in line and bad digital experiences. Her company’s mission is to create fewer ruined days for customers!

To learn more about Jeannie and what she can do for your organization, visit ExperienceInvestigators.com.