About This Podcast

If there’s one thing EVERY business needs, it’s customers!

And yet business leaders struggle with just how to deliver an exceptional customer experience to create loyal, raving fans (and higher profits!).

Adam and Jeannie have been focused on what makes a great customer experience for more than 25 years between them, and they’re here to share what they’ve learned and have fun doing it!

But that’s not all…

This podcast is all about learning from business leaders of ALL kinds who are innovating in many cases (and disappointing in others.) Join us as we hear from Fortune 500 executives, authors, retail magnates, product poobahs and entrepreneurs making things happen.

You’ve got customers. It’s time to focus on them!

  • 473: Bourbon Summit, Season Finale

    473: Bourbon Summit, Season Finale

    e Crack the Customer Code shop is closing for the season, and we have another Bourbon Summit for you. Another season might be ending, but Jeannie and Adam still have a few more surprises.

  • 472: Marlanges Simar, Prime Therapeutics

    472: Marlanges Simar, Prime Therapeutics

    It's incredibly challenging being the CX leader, especially when you're always looking for support from the rest of the organization. That's why the advice Marlanges has is so powerful and energizing. More importantly, it's bound to help any CX leader out there.

  • 471: When the Frontline is the Last to Know

    471: When the Frontline is the Last to Know

    It's crucial now more than ever to keep your employees in the loop not only for the customers but also for the workers' morale. You can only create more problems for the entire company if you don't, which is why Jeannie and Adam will discuss how to solve this widespread issue.

Crack the Customer Code on Stitcher
Crack the Customer Code on iTunes
Crack the Customer Code on iTunes

Meet Your Hosts

Adam Toporek
Adam ToporekCustomers That Stick
Adam brings a different lens to customer experience improvement — one forged in the fires of small business and entrepreneurship. He loves making a customer’s day and finding the key drivers that move the needle on customer experience. He is on a mission to help organizations deliver Hero-Class™ customer service!

To learn more about Adam and what he can do for your organization, visit Customers That Stick®.

Jeannie Walters
Jeannie WaltersExperience Investigators™ by 360Connext
Jeannie has been investigating what makes customers tick for more than 20 years through her trademarked CXI® process. She is a global keynote speaker and writes for several publications. She hates waiting in line and bad digital experiences. Her company’s mission is to create fewer ruined days for customers!

To learn more about Jeannie and what she can do for your organization, visit ExperienceInvestigators.com.